Exit Intent Technology
Exit-intent popups are website overlays that appear when a user shows signs of leaving the site, usually by moving their cursor towards the browser’s close or back button. These popups aim to capture the visitor’s attention and provide a compelling reason to stay or perform a specific action.
Effective Exit Intent Use Cases
Personalized Targeting
Interact with your customers according to their Country, Language, Referring Page or Live Data.
Capture E-Mail Leads
Motivate visitors to subscribe to your newsletter. It’s crucial to assure potential subscribers that your emails promise enriching content and insights.
Collect Feedback
Optimize your business strategies based on genuine visitor answers, enhancing customer satisfaction.
Promote Special Offers
Increase awareness of the major campaign in your online shop. Whether you have major Black Friday sales, Christmas, or seasonal sales, announce it site-wide and redirect to the product page with a catchy call to action message.
Best Practices for Designing Effective Exit-Intent Popups
- Headline that grabs attention.
- Use high-quality images that relate to the offer or message
- Clear CTA (Call-to-Action) like “Grab Your Discount” or “Stay Informed”.
- Create urgency by showing limited-time discounts or offers
- Constantly give users a simple way to dismiss a pop-up if they aren't interested.
Check our blog post why you should embrace popups.
